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Sales Training International's
"Profile, Identify Contact Prospecting System" (PIContact Prospecting) shows you how to generate as many qualified
leads as you need to keep your outside sales team in front of interested buyers.
PIContact Prospecting increases close rate and increases sheer volume of sales. It makes sense because your sales people are meeting back to back with decision-makers who've expressed a need and an interest in talking with you about it.
You don't need
a huge effort and you don't need
to hire staff. You can use the people you already have in place. We'll
advise who will work best for this project.
You can set it up,
get the TeleProspector sales training (online) and begin making effective calls within
a couple days! It's just that easy and just that fast.
Here's how it works.
- Determine
the number of qualified leads you need. (Qualified
means the prospect meets key characteristics, has an identified need
you can fill, is interested in seeing what you have to offer.)
- You select
people currently on your staff to take on a new role.
You can start them calling immediately. To learn from the process and
to become more efficient, they must keep a tally for the number of times
they:
- dial the phone
- make contact
- qualify the prospect
- identify a project
with a qualified prospect
- generate sufficient
interest for the prospect to want to move forward
They will need teleblitz
forms and a calendar to schedule follow up calls and activities. We'll
show you how to tighten the ratios these numbers produce.
- Train and coach
the TeleProspectors to get through to the targeted decision maker
25- 42% of the time on the first dial (1st dial includes leaving
a voice mail message with the targeted decision-maker returning the
call before you dial the person a second time).
- Train and coach
the TeleProspectors to "prevent" the initial contact
objections such as "not interested," "already
have someone," "just send me your literature," etc. Note
that a 92% rejection rate is the national average. With our system it's
less than 10%. This will make a huge difference in results and longevity
of the TeleProspectors. Being rejected 9 out of 10 times is a lot for
anyone to take.
- Train and coach
each TeleProspector to qualify an average of 5 new leads each
day and advance 5 to "priority prospect status" each week.
Target between 25 to 40 "dials" per day. More than that, and
it's obvious they aren't connecting. There should be 5 to 10 interviews
per day. If they are getting through to a number over 40, they are not
being effective in conducting the sales interview.
- Train and coach
the TeleProspectors to collect objections and uncover road blocks
to advance through the steps in the sales process. Conduct strategy
sessions at the end of every day to learn how to prevent, pre-empt
and respond to the specific objections they get. Dedicate time to allow
them to learn multiple tactics for implementing each of the steps in
the sales process.
- Get access
to our list of the 85 most popular sales stopping objections
and pre-developed ways to prevent, preempt and respond to them. Get
access to our list of 53 steps in the sales process along with
tactics to implement each one.
- Develop a
series of "Passive Letters", "Interest Mailers",
and "Keep in Touch Letters." These are not marketing
letters! Send them according to a defined schedule (its online in the
training) to leverage the phone calls and watch the effectiveness of
those efforts multiply. You will get the opportunity to "tell your
story."
- Monitor,
diagnose, train, and coach. Systematic application of our unique
calling process and use of our call leveraging tools will replace the
number of sales inquiries lost due to world events and a poor economy.
Where do you want
your salespeople to spend their time, finding leads or closing business?
The math:
- How much time is
each salesperson spending finding and qualifying leads?
- How much time is
each salesperson spending in high payoff sales activities?
- How effectively
are the sales activities being executed (qualified prospect to close
at what dollar value)?
You don't need
to hire anyone to make the calls or spend big dollars on this
life saving project. In fact, the Web-based training on www.LearnSellingOnline.com that will teach all
the techniques is only $250 for each person involved in
the project (callers and supervisors). If your managers need learning support, then the www.LearnSalesManagementOnline.com site for only $350 can provide them what they need to coach and support this effort.
- We can help
you set up the system, train and monitor using our web-based training
(WBT) tools and techniques. In the WBT sites you'll find all
the lessons needed to accomplish this mission. You'll find our incredibly
effective Telephone Cold Calling technique that prevents initial
contact objections. Our Voice Mail Strategy course will teach
you how to get call backs. And, the Passive Letter Series, Interest
Mailer Series and so on are also available online.
- We'll teach your
callers how to orient prospects in areas where you're strong,
the competitor is weak and the prospect has needs.
- We'll show how
to know what objections to expect against each competitor
and how to neutralize them.
- We can provide
inexpensive Web-enabled "Competitor Analysis System Software"
so that your geographically dispersed staff can access this competitor
strategy information.
- We'll e-mail
you a copy of our detailed project manager checklist of items
that if missed could send the project to ditch.
- We'll even e-mail
you the stroke tally forms and other parts you may need at no additional
cost.
- And, we'll provide
you with either on-site or telephone consultation, as needed, to ensure
the project is a success. The first hour is free and that may be all
you need.
Call us today (800)
551-7355. We'll even demonstrate the telephone script that prevents
initial contact objections! And, we'll show you how you can take our "Voice
Mail" course online - FREE.
We're
helping our clients get business that was going to their competitors -
hope it's not you.
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